Corporate Social Responsibility (CSR) is an effort made by the company to demonstrate social responsibility as one of the embodiments of ethics in building long-term performance. Companies have an obligation to implement good business practices, Correct, fair and obey the applicable law. The role of companies in today's society has begun to be increased, namely by increasing sensitivity and concern for the environment and social problems.
CSR efforts are intended to encourage the business world to be more ethical in carrying out their company activities so that they do not have a negative influence and impact on society and the environment. Corporate social and environmental responsibility or CSR has been in the minds of policy makers for a long time, CSR is not a new thing regulated in the laws and regulations in Indonesia. A number of laws and regulations, including sectoral, has set about the CSR. The CSR concept contained in the Limited Liability Company Law also includes the environment. So, formally, This law uses the term Social and Environmental Responsibility (TJSL). This law regulates the obligations for companies related to natural resources to carry out social and environmental responsibilities.
Several initiatives to form CSR forums have been carried out by several institutions, call it under the National Platform for Disaster Risk Reduction, CSR is also part of DRR activities, although in practice it is much more helpful and supportive when a disaster occurs. There is also an Indonesia Business Link (IBL) which is moderated by Unilever Peduli and whose activities are more focused on community development.
There are many studies on the role of CSR, especially related to sustainable development goals, how CSR also has a role in improving the surrounding community and also providing encouragement for sustainable development in the areas where they work.
One of the researches conducted by Skala is about the role of business institutions for disaster issues, research conducted year 2018. Pentahelix which was later introduced and is currently gaining popularity, by mentioning that
Project Habitat and Context
Habitat Indonesia has been working in Mauk since 2012 and has also facilitated the construction or repair 883 homes and support profitable infrastructure improvements 1.200 household.
Even with the constant efforts of Habitat Indonesia, the need for decent housing remains very high. Besides that, The Tangerang Regency Government also took the initiative to establish a forum called the Tangerang Corporate Social and Environmental Responsibility Forum in April 2018 to support including government programs in the provision of decent housing but not yet running optimally. For this reason, a strategy is needed that can increase the cooperation of stakeholders to support the provision of housing and ensure the sustainability of the program.
In the Tangerang Regency area, there are facilities or forums for private parties to optimize their involvement in government programs. The forum is a CSR Forum supported by the Government through the Assistance Team for the implementation of corporate social and environmental responsibility in Tangerang Regency. This team is chaired by the Regional Secretary of Tangerang Regency, and consists of various agencies and company representatives in the Tangerang area.
The purpose of strengthening this CSR Forum is to unite various interests and harmonize/synergize Corporate Social and Environmental Responsibility programs, so that there is no overlap and further strengthens the cooperation and involvement of the private sector in government programs.
One of the things that can be done to support and strengthen the CSR Forum is to increase the capacity and knowledge of the CSR Forum. This is expected to encourage the existing CSR Forum, consists of the private sector, to be involved in the sustainability of housing provision programs and support government policies. Through the P4 program (Public-People-Private Partnership).
To increase this capacity, then the Skala Indonesia Foundation together with Habitat for Humanity conducted a research that could map out various problems, map actor, basic survey, do a workshop, training to improve partnerships and develop stakeholder engagement strategies, especially for the Tangerang Regency CSR Forum.
Research that will take place on 1 July 2022 until 8 October 2022 this, aims to identify, document, and collect various information regarding the operation of the Tangerang CSR Forum (5W + 1H), Corporate CSR mapping and segmentation, analyze forum effectiveness, find strategies to strengthen the forum, developing a CSR engagement strategy, develop training modules for forum members, developing PPPP business model.
The output of this research builds a strategic model for the development of a public private people partnership collaboration (P4) Tangerang CSR Forum is :
a. Research Results and provide recommendations on :
- Evaluate and assess the company's needs and desires in CSR programs, preference, and capacity of target areas.
- The existence of the Company's CSR segmentation based on the size of the company and the size of the CSR work that has been done.
- There is an assessment of the satisfaction of Members and the Government (Bappeda/Development Planning Agency) as well as expectations for the current functioning of the CSR Forum and expectations in the future.
- There is an assessment of the surrounding corporate awareness about the existence of the Tangerang CSR Forum.
- Assess the level of satisfaction of the local government with the existing functions of the Forum and what needs to be developed.
b. Capacity building
- Holding a workshop on the role and involvement of the CSR Forum.
- Develop training modules and provide training to strengthen the role of the CSR Forum properly.
- There is a partnership agreement with the government, Public, and NGOs.
- Develop monitoring and evaluation methods for the implementation of the CSR Forum program.
c. Develop a Stakeholder Engagement Strategy
- Availability of stakeholder engagement development strategy documents. (DM)
